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Snippet from Wikipedia: DuckDuckGo

DuckDuckGo (also abbreviated as DDG) is an internet search engine that emphasizes protecting searchers' privacy and avoiding the filter bubble of personalized search results. DuckDuckGo distinguishes itself from other search engines by not profiling its users and by showing all users the same search results for a given search term.

The company is based in Paoli, Pennsylvania, in Greater Philadelphia and has 107 employees as of September 2020. The company name is a reference to the children's game duck, duck, goose.

}} DuckDuckGo is an Internet search engine that emphasizes protecting searchers' privacy and avoiding the “filter bubble” of personalized search results.<ref name=“Buys”>

</ref> DuckDuckGo distinguishes itself from other search engines by not profiling its users and by deliberately showing all users the same search results for a given search term. DuckDuckGo also emphasizes getting information from the best sources rather than the most sources, generating its search results from key crowdsourced sites such as Wikipedia and from partnerships with other search engines like Yandex, Yahoo!, Bing and WolframAlpha.<ref>


The company is based in Paoli, Pennsylvania, United States, in Greater Philadelphia, and has 20 employees. The company name originates from the children's game duck, duck, goose.<ref name=“WashPostNov2012”>

</ref><ref name=Arthur>Arthur, Charles. “NSA scandal delivers record numbers of internet users to DuckDuckGo.” The Guardian. July 10, 2013. Retrieved July 10, 2013.</ref>

Some of DuckDuckGo's code is free software distributed at GitHub under the Perl&nbsp;5 license.<ref name=“Githubduckduckgo”>



DuckDuckGo was founded by Gabriel Weinberg,<ref>

</ref> an entrepreneur whose last venture, The Names Database, was acquired by United Online in 2006 for $10&nbsp;million.<ref>

</ref> Initially self-funded by Weinberg, DuckDuckGo is now advertising-supported.<ref>

</ref> The search engine is written in Perl and runs on nginx, FreeBSD and Linux.<ref name=“Buys” /><ref name=“Weinberg”>

</ref><ref name=“Architecture”>


DuckDuckGo is built primarily upon search APIs from various vendors<!– no need to call out one, if there are more than 50–>. Because of this, TechCrunch characterized the service as a “hybrid” search engine.<ref name=“TCFriday”>


</ref> At the same time, it produces its own content pages, and thus is similar to Mahalo, Kosmix and SearchMe.<ref>


The name of the search engine has been called “silly” by Frederic Lardinois of Read Write Web.<ref>

</ref> Weinberg explained the beginnings of the name with respect to the children's game duck duck goose. He said of the origin of the name, “Really it just popped in my head one day and I just liked it. It is certainly influenced/derived from duck duck goose, but other than that there is no relation, e.g.,&nbsp;a metaphor.”<!–no wikilinks in quotes–><ref>


DuckDuckGo has been featured on TechCrunch's Elevator Pitch Friday<ref name=“TCFriday”/> and it was a finalist in the BOSS Mashable Challenge.<ref>



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}} In July 2010, Weinberg started a DuckDuckGo community website to allow the public to report problems, discuss means of spreading the use of the search engine, request features, and discuss open sourcing the code.<ref name=“Community”>


In September 2011 DuckDuckGo hired its first employee, Caine Tighe.<ref name=“Inbound Hiring”>

</ref> The next month, Union Square Ventures invested in DDG. Union Square partner Brad Burnham stated, “We invested in DuckDuckGo because we became convinced that it was not only possible to change the basis of competition in search, it was time to do it.”<ref name=“Burnham13Oct11”>

</ref> Linux Mint signed an exclusive deal with DuckDuckGo in November, and it became the default search engine for Linux Mint 12.<ref name=“”>

</ref> In addition, Trisquel and the Midori web browser use DuckDuckGo as their default search engine.<ref>


By May 2012, the search engine was attracting 1.5&nbsp;million searches a day. Weinberg reported that it had earned

in revenue in 2011 and had three employees, plus a small number of contractors.<ref name=“Farivar16May12”>

</ref> estimated 277,512 monthly visitors to the site in August 2012.<ref>

<!– get a WebCitation capture for each As of date –></ref> On April 12, 2011, Alexa reported a 3-month growth rate of 51%.<ref>

<!– get a WebCitation capture for each As of date –></ref> DuckDuckGo's own traffic statistics show that in August 2012 there were 1,393,644 visits per day, up from an average of 39,406 visits per day in April 2010 (the earliest data available).<ref>

<!– get a WebCitation capture for each As of date –></ref>

In a lengthy profile in November 2012, the Washington Post indicated that searches on DuckDuckGo numbered up to 45,000,000 per month in October 2012. The article concluded “Weinberg's non-ambitious goals make him a particularly odd and dangerous competitor online. He can do almost everything that Google or Bing can’t because it could damage their business models, and if users figure out that they like the DuckDuckGo way better, Weinberg could damage the big boys without even really trying. It's asymmetrical digital warfare, and his backers at Union Square Ventures say Google is vulnerable.”<ref name=“WashPostNov2012”/>

GNOME replaced Google Search with DuckDuckGo as the default search engine in Web, the default GNOME web browser, starting with version 3.10, which was released on September 26, 2013.<ref name=“gnomepeopleblog”>




DuckDuckGo's results are a compilation of “about 50” sources,<ref name=“Sources”>

</ref> including Yahoo! Search BOSS, Wikipedia, Wolfram Alpha, Bing, its own Web crawler, the DuckDuckBot, and others.<ref name=“Buys” /><ref name=“Sources”/><ref>

</ref> It also uses data from crowdsourced sites, including Wikipedia, to populate “Zero-click Info” boxes—grey boxes above the results that display topic summaries and related topics.<ref>

</ref> DuckDuckGo offers the ability to show mostly shopping sites or mostly info (non-shopping) websites via search buttons on its home page.

DuckDuckGo positions itself as a search engine that puts privacy first and as such it does not store IP addresses, does not log user information and uses cookies only when needed. Weinberg states “By default, DuckDuckGo does not collect or share personal information. That is our privacy policy in a nutshell.”<ref>"DDG Privacy".</ref>

Weinberg has refined the quality of his search engine results by deleting search results for companies he believes are content mills, like Demand Media's eHow, which publishes 4000 articles per day produced by paid freelance writers, which Weinberg says is, “…low-quality content designed specifically to rank highly in Google's search index.” DuckDuckGo also filters pages with substantial advertising.<ref name=“Mims26Jul10”>


In August 2010 DuckDuckGo introduced anonymous searching, including an exit enclave, for its search engine traffic using Tor. This allows anonymity by routing traffic through a series of encrypted relays. Weinberg stated: “I believe this fits right in line with our privacy policy. Using Tor and DDG, you can now be end to end anonymous with your searching. And if you use our encrypted homepage, you can be end to end encrypted as well.”<ref name=“Weinberg13Aug10”>


In 2011, DuckDuckGo introduced voice search for users of the Google Chrome “Voice Search” extension.<ref>"DuckDuckGo Tools".</ref>

DuckDuckGo includes so-called “!Bang” commands, which give users the ability to redirect a search to specific websites.<ref name=“bang”>



In a June 2011 article, Harry McCracken of Time Magazine commended DuckDuckGo, comparing it to his favorite hamburger restaurant, In-N-Out Burger, “It feels a lot like early Google, with a stripped-down home page. Just as In-N-Out doesn't have lattes or Asian salads or sundaes or scrambled eggs, DDG doesn't try to do news or blogs or books or images. There's no auto-completion or instant results. It just offers core Web search—mostly the “ten blue links” approach that's still really useful, no matter what its critics say…As for the quality, I'm not saying that Weinberg has figured out a way to return more relevant results than Google's mighty search team. But Duck Duck Go…is really good at bringing back useful sites. It all feels meaty and straightforward and filler-free…”<ref name=“McCracken16Jun11”>

</ref> McCracken also included the site in the Time list of “50 Best Websites of 2011”.<ref>


Thom Holwerda, who reviewed the search engine for OSNews, praised its privacy features and shortcuts to site-specific searches as well as criticizing Google for, “…track[ing] pretty much everything you do”, particularly because of the risk of such information being subject to a U.S. government subpoena.<ref name=“Holwerda21Jun11”>


In 2012, in response to accusations that it was a monopoly, Google identified DuckDuckGo as a competitor. Weinberg was reportedly “pleased and entertained” by that acknowledgment.<ref name=“WashPostNov2012” />

</ref><ref name = sel3m>

</ref><ref name = nextweb3m>

</ref>|width=30%|align=right|bgcolor=#c6dbf7}}In June 2013, DuckDuckGo indicated that it had seen a significant traffic increase; according to the website's Twitter account, on Monday June 17, 2013, it had three million daily direct searches. In all of May 2013 it had 1.8 million direct searches. Some relate this claim to the exposure of PRISM and to the fact that other programs operated by the National Security Agency (NSA) were leaked by Edward Snowden. Danny Sullivan wrote on Search Engine Land that despite the search engine's growth “it's not grown anywhere near the amount to reflect any substantial or even mildly notable switching by the searching public” for reasons due to privacy, and he concluded “No One Cares About “Private” Search”.<ref>

</ref> In response, Caleb Garling of the San Francisco Chronicle argued “I think this thesis suffers from a few key failures in logic” because a traffic increase had occurred and because there was a lack of widespread awareness of the existence of DuckDuckGo.<ref>Garling, Caleb. “Huge traffic spike hits ‘private’ search engines after NSA leaks.” San Francisco Chronicle. June 24, 2013. Retrieved July 10, 2013.</ref> Later in September 2013, the search engine hit 4 million searches per day.<ref>




See also


duckduckgo.txt · Last modified: 2020/08/11 09:45 (external edit)